Tài liệu Thư viện số

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Unleashing the power of digital signage

You'll learn how to:
create a strategic communications blueprint and style guide for your network
keep content flowing automatically-and therefore remaining relevant
use data on viewers and traffic to build a programming schedule
legally acquire and repurpose content
more accurately predict where the future of content will lead
Foreword by Joe Pine and Jim Gilmore authors of "The Experience Economy" and "Authenticity"

Develop a strategy and methodology for creating cross platform content including mobile.
Employ a return on message control that measures 7 key index factors to optimize digital signage results.
Leverage existing traditional assets, TV PC, print and mobile to create powerful content for digital signage.
Use real-world creative content deployments featured on the companion Web site to inform your own work.

Từ khóa: Unleashing the power of digital signage, digital signage industry, Digital Signage, công nghiệp kỹ thuật số, tài liệu tham khảo ngành công nghệ kỹ thuật số, lập kế hoạch sử dụng kỹ thuật số

264 p kimnhien 22/09/2012 293 1

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