• McGraw.Hill - Corporate Finance Book

    McGraw.Hill - Corporate Finance Book

    In a beauty contest for companies, the winner is . . . General Electric. Or at least General Electric is the most admired company in America, according to Fortunemagazine’s annual survey. The other top ten finalists are Cisco Systems,Wal- Mart Stores, Southwest Airlines, Microsoft, Home Depot, Berkshire Hathaway, Charles Schwab, Intel, and Dell Computer.What do these companies have that separates them from the rest of the pack?

     650 p mku 02/06/2012 143 2

  • Capital Budgeting: Theory and Practice

    Capital Budgeting: Theory and Practice

    Corporate financial managers continually invest funds in assets, and these assets produce income and cash flows that the firm can then either reinvest in more assets or distribute to the owners of the firm. Capital investment refers to the firm’s investment in assets, and these investments may be either short term or long term in nature. Capital budgeting decisions involve the long-term commitment of a firm’s scarce resources in capital...

     258 p mku 02/06/2012 121 2

  • Principles of Marketing

    Principles of Marketing

    Suitable for undergraduate Principles of Marketing courses, this classic textbook has provided many generations of marketing students with an exceptional introduction to marketing, written by one of the masters. With global examples and completely up-to-date with the latest marketing techniques, Principles of Marketing looks at the major decisions that marketing managers face in their efforts to balance an organisation's objectives and...

     989 p mku 27/09/2012 147 2

  • Trend Forecasting With Technical Analysis

    Trend Forecasting With Technical Analysis

    “VantagePoint Intermarket Analysis Software,” “Market Technologies Corporation” and “ProfitTaker” are trademarks of Market Technologies Corporation. “Synergistic Market Analysis,” “Synergistic Analysis” and “Market Synergy” are trademarks of Louis B. Mendelsohn. “Investor’s Business Daily” is a registered trade- mark of Investor’s Business Daily, Inc. “Technical Analysis of Stocks &...

     120 p mku 02/06/2012 151 2



    Một trong những trở ngoại lớn nhất của chúng ta khi học một ngoại ngữ ấy là chúng ta quá... thông minh và có quá nhiều kinh nghiệm. Quá thông minh: vì minh không thể nào chấp nhận nghe một câu mà mình không hiểu: cần phải hiểu một câu nói gì trước khi nghe tiếp câu thứ hai, nếu không thì mình không buồn nghe tiếp.

     62 p mku 10/05/2012 136 2

  • Spreadsheet Modeling in Corporate Finance

    Spreadsheet Modeling in Corporate Finance

    For nearly 20 years, since the emergence of PCs, Lotus 1-2-3, and Microsoft Excel in the 1980’s, spreadsheet models have been the dominant vehicles for finance professionals in the business world to implement their financial knowledge. Yet even today, most Corporate Finance textbooks rely on calculators as the primary tool and have little (if any) coverage of how to build spreadsheet models. This book fills that gap. It teaches...

     168 p mku 02/06/2012 146 2



    I first became familiar with the risks of payment systems as a lawyer at Occidental Petroleum Corporation, advising the Occidental treasury department. I then became an advisor to the uniform law commissioners who wrote Article 4A (Funds Transfers) of the Uniform Commercial Code (U.C.C.) and revised U.C.C. Articles 3 (Negotiable...

     250 p mku 02/06/2012 139 2



    Similarly, when a problemto be solved froma domain where the problem-specific knowledge is absent evolutionary algorithms can be successfully applied. Evolutionary algorithms are easy to implement and often provide adequate solutions. An origin of these algorithms is found in the Darwian principles of natural selection (Darwin, 1859). In accordance with these principles, only the fittest individuals can survive in the struggle for existence...

     99 p mku 10/05/2012 149 2

  • The New Reality Of Wall Street

    The New Reality Of Wall Street

    Woodcraft may be defined as the art of finding one’s way in the wilderness and getting along well by utilizing Nature’s store- house. . . . As for book learning in such an art, it is useful only to those who do not expect too much of it. No book can teach a man how to swing an axe or follow a faint trail. . . . Yet a good book is the best stepping-stone for a beginner. . . . It gives a clear idea of general...

     290 p mku 02/06/2012 126 2

  • Financial Analysis Tool and Techniques

    Financial Analysis Tool and Techniques

    “Erich Helfert’s book is a bona fide treasury for executives, managers, and entrepreneurs who need to understand financial management. I have used and recommended this great work in both corporate and university programs for more than ten years. Erich Helfert possesses unique abilities to make clear the arcane that frequently enshrouds topics of financial management.” Allen B. Barnes Past Provost IBM Advanced Business Institute...

     449 p mku 02/06/2012 148 2

  • SPSS Step-by-Step Tutorial

    SPSS Step-by-Step Tutorial

    SPSS (Statistical Package for the Social Sciences) has now been in development for more than thirty years. Originally developed as a programming language for con- ducting statistical analysis, it has grown into a complex and powerful application with now uses both a graphical and a syntactical interface and provides dozens of functions for managing, analyzing, and presenting data. Its statistical capabilities alone range from simple...

     100 p mku 05/10/2012 157 2

  • Financial Analysis with Microsoft Excel

    Financial Analysis with Microsoft Excel

    The term "spreadsheet" covers a wide variety of elements useful for quantitative analysis of all kinds. Essentially, a spreadsheet is a simple tool consisting of a matrix of cells that can store numbers, text, or formulas. The spreadsheetís power comes from its ability to recalculate results as you...

     388 p mku 02/06/2012 133 2

Hướng dẫn khai thác thư viện số