• Ebook Air travel, life-style, energy use and environmental impact: Part 1

    Ebook Air travel, life-style, energy use and environmental impact: Part 1

    Ebook Air travel, life-style, energy use and environmental impact: Part 1 present the content purpose, methodological concepts and contents; determinants of passenger air travel growth; energy intensity of passenger air travel and freight.

     158 p mku 28/12/2021 5 0

  • Ebook Air travel, life-style, energy use and environmental impact: Part 2

    Ebook Air travel, life-style, energy use and environmental impact: Part 2

    Ebook Air travel, life-style, energy use and environmental impact: Part 2 present content assessing the possible impact of a global jet fuel tax; the future role of commercial civil air transport in a sustainable energy system; conclusions and recommendations...

     108 p mku 28/12/2021 5 0

  • Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 1

    Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 1

    Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 1 present the tourism industry an overview; understanding customer needs and wants; the marketing environment; market segmentation, targeting and positioning; integrated marketing communications

     121 p mku 28/12/2021 5 0

  • Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 2

    Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 2

    Ebook Travel marketing, tourism economics and the airline product - An introduction to theory and practice: Part 2 present tourism distribution channels; strategic planning and the marketing effectiveness audit; tourism supply and demand; pricing and revenue management; the airline business; airline schedules planning and route development; aircraft operating costs and profitability.

     102 p mku 28/12/2021 6 0

  • Ebook Money, banking, and financial markets (2nd edition): Part 1

    Ebook Money, banking, and financial markets (2nd edition): Part 1

    (BQ) Part 1 book "Money, banking, and financial markets" has contents: The financial system, asset prices and interest rates, what determines interest rates, securities markets, foreign exchange markets, asymmetric information in the financial system, the banking industry,...and other contents.

     322 p mku 28/11/2021 17 0

  • Ebook Money, banking, and financial markets (2nd edition): Part 2

    Ebook Money, banking, and financial markets (2nd edition): Part 2

    (BQ) Part 2 book "Money, banking, and financial markets" has contents: Bank regulation, the money supply and interest rates, economic fluctuations, monetary policy, and the financial system, inflation and deflation, policies for economic stability, monetary institutions and strategies, monetary policy and exchange rates, financial crises.

     338 p mku 28/11/2021 17 0

  • Ebook Introduction to Banking (Second edition): Part 1

    Ebook Introduction to Banking (Second edition): Part 1

    Part 1 of the document Banking - Introduction (Second edition) has contents: What is special about banks, bank activities and services, types of banking, international banking, theory of central banking, central banks in practice, bank regulation and supervision,... and other contents. Invite you to refer.

     441 p mku 28/11/2021 15 0

  • Ebook Introduction to Banking (Second edition): Part 2

    Ebook Introduction to Banking (Second edition): Part 2

    Continued part 1, part 2 of the document Banking - Introduction (Second edition) has contents: Banking in europe, banking in Japan, banking in emerging markets, banks and markets, mergers and acquisitions, bank competition and financial stability. Invite you to refer.

     376 p mku 28/11/2021 17 0

  • Ebook Financial accounting (11/E): Part 1

    Ebook Financial accounting (11/E): Part 1

    (BQ) Part 1 book "Financial accounting" has contents: Completing the accounting cycle, internal controls - ensuring the integrity of financial information, the accounting cycle - the mechanics of accounting, inventory and the cost of sales,... and other contents.

     361 p mku 28/11/2021 13 0

  • Ebook Financial accounting (11/E): Part 2

    Ebook Financial accounting (11/E): Part 2

    (BQ) Part 2 book "Financial accounting" has contents: Completing the operating cycle, analyzing financial statements, statement of cash flows, investments - debt and equity securities, financing - long term liabilities,... and other contents.

     474 p mku 28/11/2021 14 0

  • Ebook Financial accounting - An introduction (5/E): Part 1

    Ebook Financial accounting - An introduction (5/E): Part 1

    (BQ) Part 1 book "Financial accounting - An introduction" has contents: Financial statements from the accounting equation, ensuring the quality of financial statements, accounting information for service businesses, accounting information for trading businesses,.... and other contents.

     262 p mku 28/11/2021 14 0

  • Ebook Financial accounting - An introduction (5/E): Part 2

    Ebook Financial accounting - An introduction (5/E): Part 2

    (BQ) Part 1 book "Financial accounting - An introduction" has contents: Published financial statements, current liabilities, provisions and non-current (long-term) liabilities, ownership interest, current assets, ratio analysis,... and other contents.

     251 p mku 28/11/2021 12 0

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